Six-year-old Ivy Knighton-Leake, from Bradford, kicked off the 2026 campaign in Manchester today having declared she "wanted to remember the soldiers".
Ivy, who started collecting for the Royal British Legion at local stalls when she was aged just four, received a special poppy made from the metal of Second World War Spitfires, from Private Katie Brazier, 22, from the Royal Anglian Regiment.
Ivy is taking part in the annual fundraiser alongside her father Steve Knighton, 41, who was supported by the Royal British Legion (RBL) in adjusting to life outside the military when he left the Royal Signals after six years.
Ivy said she wanted to help to show support for her dad, who is "funny, caring, kind and bad at story time".
** SUPPORT THE POPPY APPEAL NOW **
The 2026 campaign focuses on armed forces families and recognising the challenges they face to support loved ones who serve.
Mr Knighton said: “Ivy got herself involved. I showed her that I was going to be going and collecting and she saw the stalls a couple of years ago and she said ‘can I join you, can I have a poppy shop?’
“As an ex-serviceperson it’s really important to me and I also benefitted from the services of the British Legion when I first left the military, so I feel like I owe a debt to them and I’m paying it back.”
Private Brazier it was “incredible” to meet Ivy and present her with the poppy, adding: “It’s an absolute privilege.”
Representatives from the Royal Navy, Army and RAF will deliver three more specially created poppies to forces families across the country, with launch events in North Wales, Shropshire and London.
First launched in 1921, this year’s appeal aims to raise more than £50 million to support serving personnel, veterans and their families.
Wearing a poppy is such a simple thing to do, but it means an enormous amount to those who serve
She said: “Having grown up in an Army family, travelling with my father’s postings, I’ve seen firsthand how much military service shapes family life.
“When someone serves, their loved ones share in the uncertainty, the time apart and the sacrifices that come with it.
“I’d encourage everyone to get behind the Royal British Legion this year and show their support.
“Wearing a poppy is such a simple thing to do, but it means an enormous amount to those who serve, to veterans and, of course, to their families.”
“We want to encourage the public to go out and show their support for the appeal this year.
“From short-term relief to lifelong support, your donation enables the RBL to help the armed forces and their families, whatever the need, whenever it’s needed.”
* To make a donation or buy a poppy go to: https://www.poppyshop.org.uk/